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Investing made easy: Wealth building tips for you 

November 10, 2023

Investing is like a secret treasure chest hidden in the world of money. Whether you’re just dipping your toes into the financial waters or want to jazz up your investment game, this article is your golden map to the basics of investing as it will take you from zero to hero. So, sit back, relax, and let’s take a groovy journey into the world of investments. 

Investing can be as cool as riding a rollercoaster. 

What is Investing? 

Imagine investing like planting money seeds that can grow into mighty money trees. Yeah, that’s right, it’s all about making your money work for you.  

What is Investing? - Coronation conversations

At its core, investing involves allocating your resources — usually money — with the expectation of generating a profit or achieving specific financial goals over time. Investors aim to grow their initial capital by putting it to work in various financial instruments, including stocks, bonds, real estate, and more. These investments can generate returns through capital appreciation, interest, dividends, or rental income. 

Imagine you’re a collector of rare artworks, and your goal is to amass the most masterful collection in your area.  

One day, you meet a savvy art trader named Sam. Sam has a reputation for finding the most striking art and is willing to share some of his secrets. You approach Sam and say,  

Sam, your artworks are the best, and I’d love to own some, but I don’t have enough artworks right now. Can I get a few now and give you even more artworks in the future?” 

Sam, with a knowing smile, responds,  

Of course, you can have a few artworks today, and when you’ve collected more, you can return not just one but two artworks for every one you take now.” 

Excited, you agree and start your quest. You explore the markets, participate in art-hunting expeditions, and even trade with fellow collectors.

You lease two artworks from Sam and some collectors, then use them for a ticketed exhibition. You raise funds from ticket sales which allow you purchase more art pieces. Now, based on several positive reviews, you are able to get Sam’s artworks to appreciate in value.

Similarly, from your heightened reputation and newly purchased art pieces, you are able to organise subsequent exhibitions to multiply your collection and make some returns. 

This means, not only can you go back to Sam with his artworks, and payment for the lease. But you are going home with a famed reputation, more art for your collection with funds to go too. 

Months pass, and you return to Sam with a box full of artworks. You hand over two artworks for each one you had taken earlier. Sam is thrilled with your commitment, and you both profit from your arrangement. 

Your art collection has not only expanded, but you’ve also learned a valuable lesson in investing. It’s like taking a few artworks today and watching them multiply into even more enigmatic artworks for the future. You’ve become known as the shrewdest art collector in town, sharing the wisdom of smart investments. 

Investing, in this story, is akin to obtaining artworks now and witnessing them grow into a fortune over time. Like the art collector, we can all enhance our wealth through wise investments. 

Setting financial goals 

Before embarking on your investment journey, it’s essential to identify your financial objectives. Are you saving for retirement, a new home, a car, or simply looking to grow your wealth? Your goals will shape your investment strategy. Short-term goals may require more conservative investments, while long-term goals can tolerate higher levels of risk for the potential of greater rewards. 

Setting your investing goals is like creating your treasure map to financial freedom. X marks the spot, and your investments are the path to buried riches! 

Risk tolerance 

Understanding your risk tolerance is paramount when selecting investments. This reflects your willingness and ability to endure fluctuations in the value of your investments.  

Generally, investments with higher potential returns often come with higher levels of risk. Your risk tolerance is influenced by factors like your age, financial situation, and investment timeline. Younger investors with a longer horizon might accept more risk, while those closer to retirement may opt for more conservative investments. 

Neglecting your risk tolerance while investing is like wearing a vest in the harmattan – a cold surprise awaits those who aren’t prepared. 

Asset classes 

Asset classes are the broad categories of investments you can choose from, and each has its unique characteristics: 

Stocks (Equities): Investing in stocks means buying shares of ownership in a company. Stocks offer the potential for substantial capital appreciation over time but can be volatile. 

Bonds (Fixed Income): Bonds are debt securities where you lend money to an issuer in exchange for periodic interest payments and the return of the bond’s face value at maturity. Bonds are generally considered less risky than stocks. 

Real Estate: Real estate investments can include physical properties or Real Estate Investment Trusts (REITs). Real estate can provide rental income and property appreciation. 

Mutual Funds: Mutual funds pool money from multiple investors to invest in a diversified portfolio of stocks, bonds, or other assets. 

Exchange-Traded Funds (ETFs): Similar to mutual funds but traded on stock exchanges, ETFs offer diversified exposure to various asset classes. 

Alternative Investments: This category includes assets like commodities, hedge funds, and private equity. They often serve as diversification tools. 


Diversification is a risk management strategy that involves spreading your investments across different asset classes, sectors, and geographic regions. By doing so, you reduce the impact of poor-performing assets on your overall portfolio. Diversification helps balance risk and potential reward, ensuring that a downturn in one area won’t lead to a significant loss. 

Time horizon 

Your investment time horizon is the length of time you expect to hold an investment before needing the funds. It’s a critical factor in determining your investment strategy. Generally, longer time horizons allow for more aggressive investments, while shorter horizons may require more conservative choices. 

Costs and fees 

Investing often involves costs and fees, such as brokerage fees, management fees, and taxes. These costs can impact your returns over time, so it’s essential to understand and minimise them where possible.   

Research and due diligence 

Proper research and due diligence are critical in making informed investment decisions. This includes understanding the companies you invest in, the economic and market conditions, and the historical performance of the investments you’re considering. Staying informed through reputable financial news sources and seeking advice from financial professionals can be valuable. 

Emotional control  

Emotions can significantly impact investment decisions. Fear and greed can lead to buying high and selling low, which is detrimental to long-term success. Developing emotional control and sticking to your investment plan, especially during market downturns, is vital. 

Start your investment journey now and don’t miss out. Reach out to Coronation Asset Management @ Tel: +234 (01)-2797644-47, +234 (01)- 2272567-69   or email

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