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The Price Tag Shock: How Exchange Rates Affect Your Everyday Spending

June 30, 2025
Investment
0

If you’ve ever walked into a shop and double-checked that price tag in disbelief, you’re not alone. In Nigeria, sudden swings in the naira’s value against major currencies can send the cost of everything from groceries to gadgets soaring overnight. That moment of sticker shock is frustrating and often unavoidable when importers and service providers scramble to cover higher foreign exchange bills.

In this blog, we’ll break down exactly how exchange-rate fluctuations ripple through your weekly budget and share simple, actionable strategies to shield your spending.  Let’s turn that shock into smart, stress-free decisions.

Imported Goods and Retail Prices

Travel and Hospitality Costs

Ever noticed how that dream getaway suddenly feels out of reach? Airlines price tickets in US Dollars, so when the naira slides, your airfare jumps in naira terms. In early 2024, the naira weakened from about ₦750 to over ₦1,200 per dollar, pushing round-trip fares on popular routes like Lagos–London up by roughly 60%. And it’s not just flights: hotel bookings, visa fees, even overseas tuition and medical bills all balloon when the naira dips, making once-affordable experiences far more costly.

Digital Subscriptions and Service Fees

Then there’s the “invisible” shock of your monthly subscriptions. Services from cloud storage to streaming platforms and professional software are priced in dollars. A weaker naira means your renewals gobble up a bigger slice of your budget, often catching you off guard when the renewal notice lands. The result? Cancellations, downgraded plans, or unwelcome surprises in your bank statement from scheduled direct debits.

Hedging Your Way to Stability

What if you could turn the tables on naira volatility? By shifting part of your savings into US-dollar–denominated investments, you align your assets with the very currency driving those price shocks. As the naira weakens, your dollar holdings gain value in naira terms, helping you preserve purchasing power instead of watching it erode.

Hedge with Coronation Dollar Fund

A simple way to hedge is the Coronation Dollar Fund, an open-ended vehicle managed by Coronation Asset Management and built for dollar investors. It delivers:

Diversified US-dollar portfolio: Exposure to top-rated Eurobonds and fixed-income securities

Competitive returns: Historically 4–6% annualized in USD terms

Capital preservation focus: Moderate growth with low risk

Easy access: Invest from US$1,000 initially (add from US$100), with redemptions in 3–5 working days

When the naira plunged by 60% in 2024, dollar-fund investors saw their portfolios increase in naira value, outperforming local cash and many fixed-income options.

Ready to safeguard your spending power? 

Call: 

Ifeanyichukwu +234 806 475 8729

Oluwatobi +234 906 110 8598

Or Email: Sales@coronationam.com

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